Sartorial hosts J'Amy Tarr and Lisa Anderson Shaffer share over 30 years of experience in the fashion industry. Together they dish on the warm fuzzies, big wins, huge losses, and all the bad behavior (theirs included) encountered during their time in business. Stop by for the real juice on what it takes to run an indie brand in the big, badass fashion biz. 

In this episode, J’Amy and Lisa talk free content! No thanks. Let's all start really getting paid for our work. They discuss ideas about patronage, changing the customer shopping experience and further stepping away from social media engagement that doesn't directly convert to sales. How many more Teslas do Valley execs need? Not on these founder's dime. 

J’Amy Tarr is a Bay Area designer and founder of J’Amy Tarr Outerwear.  

Lisa Anderson Shaffer is a Bay Area jewelry designer and founder of Zelma Rose. 

 www.jamytarr.com

www.zelmarose.com

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