Forward Momentum

Season 2 Trailer - Independent Watchmaking


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What is up race fans?! Forward Momentum is back for Season 2! I am very excited to be back with a new story and a new format.




Last season, I took a deep dive into the world of Formula 1 and watches, two things I am crazy about. Throughout season one of Forward Momentum, I got to tell the story of Heuer, Rolex, and Richard Mille, three brands heavily involved in the history of motorsport. We established that there is a clear connection between watches and motorsport, and while these days it might be commercial, these watches started as useful tools for drivers. In my explorations for these stories, I got to look at the history of Formula 1, the watches that were made famous by drivers and celebrities, and the auctions that take place every year. In many ways, I felt that I had told the story I wanted to and I wasn’t left looking to fill in gaps.







This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit idea33.substack.com
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Forward MomentumBy Todd Searle

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