To pilot the new season of NMBroadcast, we are delighted to have with us Ms. Sayani Bagchi, a marketer at Godrej Cinthol- a brand that has been an integral part of Indian households for over 7 decades and even today continues to be among the country’s leading soap brands.

In this Podcast, Ms. Bagchi shares her valuable insights on Brand Loyalty,  how companies build Brand Loyalty and how it is important to build Trust for every brand in the eyes of the Customers.

Listen to her as she shares tips for the students regarding Marketing and how to manage Brands