This week, the candidates are tasked with creating and branding their own bottled water, developing a concept, an advert, a social media live launch and a pitch that will convince industry buyers and Alan Sugar that their product is the next big thing in hydration.

In this episode, you’ll hear:

• James and Greer try to impress with their own innovative ideas that encourage you to drink more water in this week’s Elevator Pitch

• Greer shares more Apprentice News, digging into off-screen ruthlessness between the candidates

• James highlights the brands he spotted during the episode, which tests Greer’s musical knowledge

Next week, the candidates face a brand new challenge that consists of turning petals into profits, selling flowers to the public and corporate clients.

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