Season 4 of the Spirit of West Texas podcast kicks off strong with Robert Taylor, former CEO of United Supermarkets. Growing up working at his father’s wholesale tobacco and candy business, Robert learned the values of entrepreneurship and opportunity. After taking over the family business, Robert grew it far beyond the original scope based off a business plan of fostering relationships, treating people right and the philosophy that everyone deserves respect.

In this episode, you’ll learn the value of surrounding yourself with good role models as well as why you should never pass over a penny on the ground. You won’t want to miss this episode; Jared says it’s a “doozie”. We think you’ll agree.