Welcome to Season 4 of the WatchPitch Podcast where we continue with our particular focus on exits... for start-ups, entrepreneurs and business owners...an exit strategy that could be the result of a Merger, an Acquisition or the outright sale of your business. And our program today features an in-depth discussion with a Founder who did just that, she sold her company. Courtney Bell is passionate about Food and sustainability. Her story starts during her Junior year during an internship in Detroit but with an idea that was going to be launched back in Raleigh - Durham finishing up her Senior year at Duke University. We get into the specifics of her building a company, Ungraded Produce from the ground up with a tiny corner of a cold storage unit and the trunk of her car. The story is fresh from only a few months ago and in this conversation you will discover a roadmap that must always return to your well being and what is best for your customers. The arc of the exit just isn’t being talked about enough and that’s why we are here...so, let’s jump in and get started!