Welcome to Season 4 of the WatchPitch Podcast where we continue with our particular focus on exits... for start-ups, entrepreneurs and business owners...an exit strategy that could be the result of a Merger, an Acquisition or the outright sale of your business. Our guest today is David Madison, a serial business owner with 30+ years of Finance experience who is the guy you go to if you want to buy a business, or sell it. At the core of his guiding principles is the three-legged stool of any successful exit: a solid performing business independent of its owner/Founder, a buyer who knows how to execute that business and the culture fit involved with the blending of any Merger or Acquisition. Transsition risk is real and in this episode you will learn more about it and how to lower that risk. The arc of the exit just isn’t being talked about enough and that’s why we are here...so, let’s jump in and get started!