CMO Insights

Season 4. Episode 5: Rise of the Chief Marketing Technologist : John Kottcamp, Chief Marketing Technologist and CMO at Tahzoo

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In this episode of CMO Insights, Jeff Pedowitz sits down with John Kottcamp, Chief Marketing Technologist and CMO at Tahzoo.

John talks about:

  • The definition and scope of a Chief Marketing Technologist’s role
  • Personalization and the ability to dynamically deliver relevant content to specific customers
  • The challenges associated with aligning Sales and Marketing and how technology can help


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    CMO InsightsBy Jeff Pedowitz
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