With the publication of his first book in 2000, Malcolm Gladwell pioneered and proceeded to dominate a whole genre of non-fiction where concepts explored in academic research were made presentable to a mass audience. But to write his latest book The Bomber Mafia, he approached his craft in a new way. Hear more from <a href= "https://kobo.com/conversation?utm_medium=podcast&utm_source=podcastnotes&utm_campaign=malcolmgladwellkic"> Kobo in Conversation</a>.

With the publication of his first book in 2000, Malcolm Gladwell pioneered and proceeded to dominate a whole genre of non-fiction where concepts explored in academic research were made presentable to a mass audience. But to write his latest book The Bomber Mafia, he approached his craft in a new way. Hear more from Kobo in Conversation.

With the publication of his first book in 2000, Malcolm Gladwell pioneered and proceeded to dominate a whole genre of non-fiction where concepts explored in academic research were made presentable to a mass audience. But to write his latest book The Bomber Mafia, he approached his craft in a new way. Hear more from <a href="https://kobo.com/conversation?utm_medium=podcast&amp;utm_source=podcastnotes&amp;utm_campaign=malcolmgladwellkic" rel="noopener noreferrer"> Kobo in Conversation</a>.

Season 4: Malcolm Gladwell

From Rakuten Kobo, the digital bookseller and maker of eReaders beloved by readers around the world, Kobo in Conversation brings you in-depth conversations with authors about how and why they write, the books and authors they admire, and so much more. Plus, occasional takes on what's going on in the business of books. And year-end roundups of reading recommendations from the Kobo staff.

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Season 4: Malcolm Gladwell

Season 4: Malcolm Gladwell

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