CMO Insights

Season 5. Episode 1: The Shift to ABM, Cynthia Gumbert, SVP of Marketing and Analytics at Quick Base

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This week’s guest on CMO Insights is Cynthia Gumbert, SVP of Marketing and Analytics at Quick Base.

Cynthia shares;

  • How Quickbase is focusing on Account Based Marketing initiatives
  • How her team is looking at every piece of the customer journey to improve the customer experience
  • The challenge of having a diverse audience set and still provide the right content at the right time.


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    CMO InsightsBy Jeff Pedowitz
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