CMO Insights

Season 8. Episode 13: Navigating the Global E-commerce Landscape with Ted Rogers, CMO, Digital River

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Global e-commerce has become a game-changer for businesses seeking to expand their reach and tap into new markets. To shed light on the intricacies of international expansion and the role of artificial intelligence (AI) in e-commerce, we bring you exclusive insights from Ted Rogers, Chief Marketing Officer at Digital River.

In this episode of CMO Insights, we'll delve into the challenges and opportunities associated with leveraging AI and localization for global e-commerce success. Discussion points include:

  • Unlocking New Markets
  • AI's Impact on E-commerce Experiences
  • Enhancing Personalization with AI
  • Navigating AI's Challenges
  • Localization and Tailored Experiences
  • The Direct-to-Consumer Paradigm
  • Data-Driven Decision Making and Focus


    • Connect with Ted Rogers - https://www.linkedin.com/in/tedrogers/

    Connect with Jeff on LinkedIn - https://www.linkedin.com/in/jeffpedowitz/

    Learn more about The Pedowitz Group https://www.pedowitzgroup.com/

    Get Jeff's book 'F the Funnel' - https://www.pedowitzgroup.com/resources/f-the-funnel/

    Get Jeff's book 'AI Revenue Architect' - https://www.pedowitzgroup.com/resources/ai-revenue-architect/

    Learn more about your ad choices. Visit megaphone.fm/adchoices

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    CMO InsightsBy Jeff Pedowitz
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