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Many MSME founders believe growth will solve their sales problems.
Hire more people. Increase targets.Push harder.
But in reality, scaling without stability only multiplies chaos.
In this episode, Abani explains why most MSMEs reverse the correct sequence—trying to scale sales before stabilizing it—and how this leads to inefficiency, pressure, and unpredictable outcomes.
If you are thinking about growth, this episode will help you pause, reflect, and build the right foundation first.
By Abanibhusan BeraMany MSME founders believe growth will solve their sales problems.
Hire more people. Increase targets.Push harder.
But in reality, scaling without stability only multiplies chaos.
In this episode, Abani explains why most MSMEs reverse the correct sequence—trying to scale sales before stabilizing it—and how this leads to inefficiency, pressure, and unpredictable outcomes.
If you are thinking about growth, this episode will help you pause, reflect, and build the right foundation first.