CMO Insights

Season 8. Episode 7: Part 2 - The best and worst of technology: Scott Brinker, VP Platform Ecosystem at Hubspot

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In Part 2 of a 2-part series, Jeff talks with Scott Brinker about the proliferation of technology and how to navigate the landscape for marketing and sales teams.


Discussion points include:

  • The rise of sales tech
  • The healthy tension between marketing and sales
  • Gartner's next prediction on marketing's reporting structure
  • Marketing and sales collaborating and 'attribution'
  • Scott's opinion on upcoming trends
  • Open ai and GPT-3 and GPT-4



    • Connect with Scott Brinker at https://chiefmartec.com/

    Connect with Jeff on LinkedIn - https://www.linkedin.com/in/jeffpedowitz/

    Learn more about The Pedowitz Group https://www.pedowitzgroup.com/

    Download a free chapter of Jeff's book 'F the Funnel' https://jeffpedowitz.com/

    Learn more about your ad choices. Visit megaphone.fm/adchoices

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    CMO InsightsBy Jeff Pedowitz
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