Patrick Campbell, Founder and CEO of ProfitWell, discussed pricing strategies for SaaS companies. We covered wide variety of topics, from selecting a right price for your software to breaking news to your clients about increasing their price 2x.

BIO

Patrick is a Founder & CEO of ProfitWell, the software for helping subscription companies with their monetization and retention strategies, as well as providing free turnkey subscription financial metrics for over 20,000 companies. Prior to ProfitWell Patrick led Strategic Initiatives for Boston-based Gemvara and was an Economist at Google and the US Intelligence community.

TIMESTAMPS

01:15 Patrick and ProfitWell

03:50 Setting up right pricing

11:10 A/B testing or no?

14:50 Transitioning existing clients to new prices

19:50 On-Prem transitioning to Cloud

22:00 Example of companies that nailed their pricing strategy

25:00 Pricing pages

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