The Impact Equation

Seaweed can save us, with Rodrigo Garcia Gonzalez


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In this episode, Adam and Rafi speak to Rodrigo Garcia Gonzalez, co-founder and co-CEO of Notpla, a company replacing single-use plastic with materials made from seaweed. What began as a student experiment has become a manufacturing business operating across nine countries, supplying packaging to stadiums, global brands, and major food service providers. Notpla has been recognised with the £1 million Earthshot Prize, alongside awards from Fortune, Time, and Wired. Notpla has grown from a speculative invention to working with companies like Just Eat Takeaway and Compass Group, and replacing 35 million units of plastic so far.



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The Impact EquationBy Rafi Addlestone and Adam Pike