The Lifebook Podcast

Secrets From a Billion Dollar Brand Builder - Jeffrey Perlman


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Jeffrey Perlman is a brand architect and marketing strategist renowned for transforming Zumba into a global fitness phenomenon valued at $550 million. As former Chief Marketing Officer, he expanded Zumba to 15 million weekly participants across 186 countries. As Chief Strategy Officer at Mindvalley, he doubled sales annually, establishing it as a leading personal growth company. Perlman now leads Lucid Rock, focusing on building transformative brands.


https://www.mylifeguide.ai/


Jeffrey's Social


Instagram: @perlman.jeffrey


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The Lifebook PodcastBy Justin Butcher