In this episode of the Ignition Podcast, Harry Phypers interviews Tom Jaconelli, Managing Director of Romans International, one of the most prestigious luxury car dealerships in the world. Tom shares his unique journey from a non-car enthusiast to becoming a pivotal force in the luxury car market. From helping his father’s business during tough times to revolutionizing its marketing and operations, Tom provides fascinating insights into working with the top 1%, making smart car investments, and running a family business.

Topics Discussed

• Tom's entry into Romans International
• The evolution of the car dealership into a luxury brand
• Insights into the luxury car market and 2025 investment tips
• Managing personal and professional life as a family business leader
• The emotional and artistic connection to cars

00:00 Introduction

01:30 Tom’s Early Life

03:00 Discovering Passion for Cars

05:30 Joining Romans International by Chance

07:45 Challenges of a Family Business

10:00 Marketing Transformation

12:30 Getting Into Buying and Selling Cars

15:00 Car Buying Trends in 2025

18:00 Advice for First-Time Buyers and Investors

21:00 What Sets Romans Apart

25:00 Tom’s Personal Favorites

28:30 Future of Romans International

31:00 Balancing Business and Family

34:00 Tom’s Personal Garage

37:00 Rapid-Fire Questions

• Buy What You Love: Investment in cars should be passion-driven first, profit-driven second.
• Marketing Matters: The importance of digital transformation in modern luxury sales.
• Focus on Excellence: Romans’ success comes from curating only the best cars with premium specs.
• Family Business Dynamics: Challenges and opportunities of working in a family-owned company.

• Romans International Website
• Follow Romans International on Instagram
• Connect with Harry Phypers on LinkedIn

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