Secrets of the Sell ep. 34
It was my distinct pleasure to interview the Managing Member of Brisa Builders, Ericka Keller. She Brings Affordable Housing Development to Brownsville between being a resident of several NYC communities, and the skillset and compassion she developed as a teacher, Ericka has become a true staple in community development and renaissance.One of Keller's most recent projects involves the erection of a 230-unit affordable housing building that will also include an addition of commercial units being built in the Brownsville community where Keller grew up. This development will provide housing to low-income seniors, formerly homeless families, and low-income residents
__
To date, her company has built more than a thousand affordable housing units while simultaneously working with faith based leaders and organizations to bring these projects into fruition
___
In 2019, Ericka is still merging her expertise as an educator and a developer. She sees and knows real estate as being an important aspect of wealth and economic empowerment. “Ownership is key! Blacks need to own. In the ’50s and ’60s many Blacks were homeowners and then we witnessed how the slow but sure re-gentrification of our communities began to creep in during the ’70s through ’00s. It is important for us to understand the 50-60 year cycles that happen in the inner-city and suburbs
___
She has now moved her interest toward opening up this field to young Black youth to better prepare them for these opportunities; giving them greater access and greater equity in this industry; opening up their minds to the different professions in the real estate industry. Ericka sees her job as bridging the gap for Black people in this industry and is currently working on developing a school in Brownsville for the youth of that community that will focus on the various real estate professions from development to architecture.