Female Tech Exec

Secrets to Successfully Producing Content on LinkedIn - Conversation with Shyvee Shi, LinkedIn PM and Content Creator with 50K Followers


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Join me for a conversation with Shyvee Shi, a PM at LinkedIn and a LinkedIn creator with over 50,000 followers, to understand how to create content successfully and grow your LinkedIn follow-ship while holding a full time job.  Join us in an information-packed interview to learn:

  • What type of content should you create and how often,
  • How to choose your topics and audience based on your career goals and objectives,
  • Tools and strategies to sustain the pace of your content creation,
  • Why daily or even weekly content production may not be for you and what you should do instead to be successful with a less frequent content schedule,
  • How to apply to become a LinkedIn instructor,
  • How to overcome any doubts and fears you may have about not having done it before, not being an expert, not being a native English speaker, having an accent, not being confident and other challenges you may face in becoming a content creator. 

Here are resource links generously shared by Shivee.  An accompanying LinkedIn newsletter article will be posted shortly. Subscribe to the newsletter HERE.  

  • Shyvee's LinkedIn Learning course: Personal Productivity for Product Managers
  • 10 steps to create a LinkedIn newsletter from the LinkedIn Learning team
  • Creating LinkedIn Newsletters – a 21m course from Gemma Leigh Roberts, a popular instructor on all things emotional resilience and whose own LinkedIn newsletter has 500K+ subscribers —shares tips on how to create and publish newsletters on LinkedIn
  • Apply to become a LinkedIn Learning instructor
  • Creator Weekly newsletter published by LinkedIn's Editorial team to get a sense of trending topics
  • A form to subscribe to receive emails about LinkedIn Trending Topics to write about to be featured (click "Yes" in the last question)


...more
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Female Tech ExecBy Lisa Kostova

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