Security products are how most practitioners protect their organizations, but most security startups are unable to breakthrough and be heard slowin down innovation in the security market. Security startups are at the heart of security innovation and sales is how startups grow and thrive! Amy Looper owns a growth company, Relativity Consulting, that specializes in helping security product and services find thier voice and build a repeatable sales and marketing function. "Best way to sell something: don't sell anything. Earn the awareness, respect and trust of those who might buy." - Rand FishkinAmy Looper ContactEmail: [email protected]: https://www.linkedin.com/in/amylooper1/