BUILDING UP your business

Seed, Scale, Sustain: What Every Founder Needs At Every Stage


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The hardest part of scaling your business isn’t strategy — it’s evolution.

In this week’s episode of Building Up Your Business, I sit down with Tanjina Shapiro, a powerhouse Drop-In COO who helps founders grow without burning out their people or losing customer trust.

We unpack the real journey of scaling — from Seed → Scale → Sustain — and what it takes to evolve as both a leader and a company.
💡 When to shift from doing to leading
💡 How to move from control → trust
💡 Why the “right people in the right seats” can make or break your next stage of growth
💡 And Tanjina’s CARE Framework — Clarity, Alignment, Rhythm, and Energy — for leading through change

If you’ve ever wondered how to keep your business (and your team) thriving as you grow, this conversation will hit home.

🎧 Listen now.
#Leadership #ScalingUp #FounderJourney #Delegation #OperationsLeadership #FractionalCOO #BuildingUpYourBusiness


Tanjina Shapiro

https://www.linkedin.com/in/tanjinashapiro/

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BUILDING UP your businessBy Erica Dill