In this episode of Innovators and Entrepreneurs, we talk to Adam Payne, Editor in Chief of “YNST Magazine.” This media outlet aims to broadcast print & digital content that connects creatives in and from Appalachia to the rest of the world. “I was doing a bunch of things simultaneously at West Virginia University, and I was seeing first-hand the incredible musicians, theater makers, designers, and dancers that were at the University, and I was astounded by the level of talent that was alive in West Virginia. Simultaneously, I was working at the WVU Launchlab for five years and was seeing first-hand all the incredible small businesses and startups that were coming out of West Virginia. At the same time I was like How are people not seeing this! So, we decided to start a new publication.” Innovators and Entrepreneurs is a bi-weekly segment of the daily304 that features discussions and wisdom from West Virginians who have built their companies and launched new ideas here in the Mountain State. Links to more information: www.Instagram.com/YNSTMagazine www.VantageVentures.io www.wvsbdc.com www.wvbusinesslink.com WestVirginia.gov/Entrepreneurship