Unlock the secrets of achieving excellence in business with Edwin Garro, president of PXS Group in Costa Rica. Edwin takes us on a journey through the Japanese principles of Kodawari and Kaizen—striving for perfection and continuous improvement. Discover how these timeless concepts, central to the Shingo Model's "Seek Perfection," can elevate your business, and why maintaining a mindset of being number two—just like Avis rental car—can push you to better results. Edwin shares personal anecdotes that highlight the importance of having a clear purpose to define what excellence means, setting a high bar for success while continuously aiming to improve.

In the latter half, we shift from traditional problem-solving methods like root cause analysis and Six Sigma to more innovative, creativity-driven approaches. Learn about Edwin's transformation into a creative thinker through methodologies such as lateral thinking and design thinking. Hear how the disconnect between structured tools and organic creativity inspired him and his co-authors to create "Your Creativity Sprint." Blending continuous improvement with creativity and continuously seeking perfection can drive exceptional results in any field.

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