The tagline for the Art of Value Show is discover value, create options and start pricing. Lincoln Murphy calls value the “desired outcome”. In the SaaS world, the desired outcome is not the number of users for your app. The customer does not wake up in the morning and say “How do I get 50 […]
The post <a href="https://artofvalue.com/seek-desired-outcome-first/">Seek the Desired Outcome First with Lincoln Murphy – 092</a> appeared first on <a href="https://artofvalue.com">Art Of Value</a>.

The tagline for the Art of Value Show is discover value, create options and start pricing. Lincoln Murphy calls value the “desired outcome”. In the SaaS world, the desired outcome is not the number of users for your app. The customer does not wake up in the morning and say “How do I get 50 […] The post Seek the Desired Outcome First with Lincoln Murphy – 092 appeared first on Art Of Value.

The tagline for the Art of Value Show is discover value, create options and start pricing. Lincoln Murphy calls value the “desired outcome”. In the SaaS world, the desired outcome is not the number of users for your app. The customer does not wake up in the morning and say “How do I get 50 […]
The post <a href="https://artofvalue.com/seek-desired-outcome-first/" rel="noopener noreferrer">Seek the Desired Outcome First with Lincoln Murphy – 092</a> appeared first on <a href="https://artofvalue.com" rel="noopener noreferrer">Art Of Value</a>.

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Seek the Desired Outcome First with Lincoln Murphy – 092

Seek the Desired Outcome First with Lincoln Murphy – 092