The Product-Led Sales Podcast

Segment's founder Calvin French-Owen Shares His Framework for Deciding If You Should be Product-Led


Listen Later

Segment sold to Twilio for $3.2B last year, making it one of the biggest SaaS acquisitions.

In this episode, Segment's founder Calvin French-Owen joined us to discuss:

  • How Segment found go-to-market success in its early days
  • Why Calvin decided to open up Segment's product and make it self-serve
  • The 3 main reasons for starting a product-led motion for your product
  • What Calvin is going to work on next (hint: it's not B2B SaaS)


Follow HeadsUp's blog, and LinkedIn for more PLG content.

Connect with Nathan on Linkedin and Twitter.

...more
View all episodesView all episodes
Download on the App Store

The Product-Led Sales PodcastBy HeadsUp.ai