<p>A reflection on the value of self-referential coding in informing your research - when handled cautiously.</p>

A reflection on the value of self-referential coding in informing your research - when handled cautiously.

Self-Referential Coding as Basis for Hypothesis Testing

Looking at UXR, ethnography, qualitative research, quantitative research and data science. Also discussing leadership practices and beautiful things from the world of design and design research.

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Self-Referential Coding as Basis for Hypothesis Testing

Self-Referential Coding as Basis for Hypothesis Testing