Art of the Brand: Author Edition

Sell Books With The Hidden Magic Of Strategic Author Website Design with Guest Michelle Pontvert


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How do I get an online follower from point A to point B? How do I turn an online follower into a reader of my books? 

You’ve been working hard on your book, and you’re ready to launch it into the world. There’s only one problem: how do you sell it? 

One amazing tool that helps you convert an online follower into a loyal reader is by working with a designer who does author website design.

So you put it online, and the online world will automatically find it!...Right?... 

Right, guys? 

Not really. 

Just because you’ve now put your book into the world doesn’t mean that Google will start sending online users to your site. There’s a lot more that goes into it than that. So let’s jump in, learn about our guest-- Michelle Pontvert--a bit, and hear her awesome knowledge about websites that convert.

In today’s episode, we’ll be discussing: 

  • How Michelle became a brand and web designer
  • Her website builder of choice
  • How to convert online followers into long-term fans (aka ideal readers)
  • The importance of using brand colors on your site
  • Michelle’s top tips to building websites that convert
  • Where to connect with her online
  • AND a great product that will make building your website easier

Resources mentioned:

  • Connect with Michelle
    • Website: www.michellepontvert.com
    • Instagram: @michellepontvert
    • Facebook: @michelle.ponvert
  • Michelle’s Free Training: 
  • The Rosie Template Kit: https://www.michellepontvert.com/rosie
  • The 3-Step Framework to Jumpstart Your Author Brand: https://mcveytyson.com/free-course

Music Credits: 

  • Introduction Music: https://audionautix.com/ Creative Commons Music by Jason Shaw on Audionautix.com
  • Transition Music: Naya by HaTom https://fanlink.to/HaTom | Creative Commons — Attribution 3.0 Unported — CC BY 3.0 Free Download / Stream: https://bit.ly/naya-hatom Music promoted by Audio Library Naya – HaTom (No Copyright Music)
  • Outro Music: Modular Ambient 04 | Royalty Free Music  

Sources:

  1. (https://mcveytyson.com/mistakes-authors-make/) Top 3 Mistakes authors make when DIY-ing their websites

LET’S CONNECT!
Instagram: @annamcveytyson
Blog: https://mcveytyson.com/blog


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Art of the Brand: Author EditionBy Anna McVey-Tyson