Selling at the Table is about the art and method of the "restaurant upsell". While you have probably heard of the "upsell" before, Selling at the Table was written specifically for the restaurant industry by someone who knows that industry. 

Author Howard Tinker is a consultant and CEO and Founder of Restaurant Profits. Tinker founded the business after working in the human services field (social work/psychology). Howard has worked with thousands of restaurant and cafe owners on sales and marketing over the last decade. He has turned failing restaurants around and added millions of dollars in sales to many who thought that they could never achieve great sales.