In this episode of Unpacked by TTG, Editor in Chief Sophie Griffiths is joined by Cuba specialist Matt O'Sullivan to explore the deepening crisis facing one of the Caribbean's most iconic destinations. What have been the impact of US sanctions, fuel shortages and collapsing tourism on everyday life in Cuba? And could recent diplomatic talks between Cuba and the United States mark the beginning of a recovery? The conversation explores whether Cuba remains a viable destination for travellers, what travel agents need to know right now, and how quickly tourism could bounce back if conditions improve. It's an honest, insightful discussion about the challenges facing the country today – and why the travel trade shouldn't write Cuba off just yet.

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