Selling in the Age of AI

Selling in the Age of AI - Episode 9: Jane Atkinson


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Quote: "All we're encouraging people to do is go back to the basics." - Jane Atkinson


In this episode of "Selling in the Age of AI," Frank Somma welcomes his speaking coach, the brilliant Jane Atkinson. Jane, a business coach and consultant for professional speakers, celebrities, and CEOs, shares her insights on the role of human connection in a technologically advancing world, particularly within the speaking and sales industries. She emphasizes the importance of leveraging technology without being fearful of it and returning to fundamental relationship-building skills.


Key Topics & Insights:

  • AI as an Opportunity, Not a Threat: Jane discusses how AI can be utilized as a tool for efficiency in written communication and prospecting, rather than a replacement for human interaction.

  • The Enduring Power of Human Connection: Both Frank and Jane highlight the irreplaceable value of face-to-face interactions and personal relationships in building trust and driving business.

  • Returning to the Basics: Encouraging a focus on fundamental relationship-building skills, especially in a post-COVID environment where human connection is highly valued.

  • The Importance of Live Events: Emphasizing the significant business opportunities that arise from in-person gatherings and networking.

  • Strategic Booth Selling: Providing advice on how to make convention booths more engaging and lead-generating.

  • Building Rapport: The significance of genuine connection and conversation in establishing strong relationships.

  • Speaking as a Sales Tool: Exploring how individuals and businesses can leverage speaking engagements to generate leads and establish expertise.

  • The Art of the Pitch: Focusing on curiosity and information gathering rather than immediate pitching.

  • The Significance of Patience: Underscoring the importance of listening and building relationships over time.

  • Making a Match, Not Just a Sale: Shifting the focus from simply closing deals to ensuring a good fit between the seller and the client.



Jane Atkinson Links:

https://speakerlauncher.com/ 

https://speakerlauncher.com/private-coaching-packages/ 

https://wealthyspeakerschool.com/ 

https://speakerlauncher.com/category/Podcast/ 



Want to take your sales skills to the next level and thrive in the age of AI? Frank Somma is offering a special discount to our podcast listeners!

Mention this podcast when you contact Frank and receive a 10% discount on your first coaching session, keynote, or workshop booking!


Connect with Frank Somma:

https://www.franksomma.com/ 

https://www.linkedin.com/in/fsomma/

https://www.instagram.com/franksomma/

https://www.youtube.com/@franksomma7866 


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Selling in the Age of AIBy Frank Somma