07.22.2020 - By Outreach
Wouldn’t it be great if your prospects asked you what the next steps were? That’s not only within the realm of possibility, it’s what happens when you stop needing to be liked. In this episode, I interview Steve Heroux, Founder and CEO of Victory Selling and author of Sales Is NOT a Dirty Word. What we talked about: -Integrity sells (better than smoke and mirrors) -The need to be liked is killing your sales -Closing is easy if you quit focusing on it Check out these resources we mentioned during the podcast: -The Sales DNA Test at Victory Selling -Steve’s book, Sales Is NOT a Dirty Word For more engaging sales conversations, subscribe to The Sales Engagement Podcast on Apple Podcasts, on Spotify, or on our website.