AI to ROI  (fka Metrics that Measure Up)

Selling to the CFO - with Tim Riitters, CFO at Gong


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Tim Riitters, CFO at Gong sits down with our host Ray Rike to discuss the keys to successfully selling to a CFO. Tim provides a unique perspective as both a multiple time CFO and being the CFO at Gong who is helping to make a CFOs live easier with their Revenue Intelligence and AI enables forecasting solution!

During this episode we cover four primary topics with Tim including:

  • How Tim uses SaaS metrics to inform decision making at Gong
  • How Gong uses SaaS metrics in board reporting and QBRs
  • The key considerations to understand when selling technology to a CFO


For anyone who is a SaaS CFO, aspires to be a SaaS CFO or has a desire to sell their solution to a CFO this episode includes insights and ideas that are valuable to each of you!!!

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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AI to ROI  (fka Metrics that Measure Up)By Ray Rike

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