<a href= "https://www.linkedin.com/in/angela-scaffidi-086292/?originalSubdomain=au"> Angela Scaffidi</a> and <a href= "https://www.linkedin.com/in/brendon-oconnor/">Brendon O'Connor</a> at SenateSHJ, sit down with host Mark Jones to discuss the valuable lessons 2020 has taught marketers, and how brands can achieve 'lived' organisational purpose. Resources <ul> <li style="font-weight: 400;"><a href= "https://senateshj.com/">SenateSHJ</a></li> <li style="font-weight: 400;"><a href= "https://senateshj.com/campaigns/the-togetherness-index/"> Senate SHJ Togetherness Index</a></li> </ul> You might also like… <ul> <li style="font-weight: 400;"><a href= "https://thecmoshow.filteredmedia.com.au/vanessa-lyons-on-brand-transformation/"> Vanessa Lyons on brand transformation</a> </li> <li style="font-weight: 400;"><a href= "https://thecmoshow.filteredmedia.com.au/amy-smith-on-brand-purpose-at-t2-tea/"> Amy Smith on brand purpose at T2 Tea</a></li> <li style="font-weight: 400;"><a href= "https://thecmoshow.filteredmedia.com.au/louise-cummins-on-marketing-innovation-storytelling-at-hr-block/"> Louise Cummins on marketing, innovation & storytelling at H&R Block</a></li> </ul>

Angela Scaffidi and Brendon O'Connor at SenateSHJ, sit down with host Mark Jones to discuss the valuable lessons 2020 has taught marketers, and how brands can achieve 'lived' organisational purpose. Resources SenateSHJ Senate SHJ Togetherness Index You might also like… Vanessa Lyons on brand transformation Amy Smith on brand purpose at T2 Tea Louise Cummins on marketing, innovation & storytelling at H&R Block

<a href="https://www.linkedin.com/in/angela-scaffidi-086292/?originalSubdomain=au" rel="noopener noreferrer"> Angela Scaffidi</a> and <a href="https://www.linkedin.com/in/brendon-oconnor/" rel="noopener noreferrer">Brendon O'Connor</a> at SenateSHJ, sit down with host Mark Jones to discuss the valuable lessons 2020 has taught marketers, and how brands can achieve 'lived' organisational purpose. Resources <ul> <li><a href="https://senateshj.com/" rel="noopener noreferrer">SenateSHJ</a></li> <li><a href="https://senateshj.com/campaigns/the-togetherness-index/" rel="noopener noreferrer"> Senate SHJ Togetherness Index</a></li> </ul> You might also like… <ul> <li><a href="https://thecmoshow.filteredmedia.com.au/vanessa-lyons-on-brand-transformation/" rel="noopener noreferrer"> Vanessa Lyons on brand transformation</a> </li> <li><a href="https://thecmoshow.filteredmedia.com.au/amy-smith-on-brand-purpose-at-t2-tea/" rel="noopener noreferrer"> Amy Smith on brand purpose at T2 Tea</a></li> <li><a href="https://thecmoshow.filteredmedia.com.au/louise-cummins-on-marketing-innovation-storytelling-at-hr-block/" rel="noopener noreferrer"> Louise Cummins on marketing, innovation &amp; storytelling at H&amp;R Block</a></li> </ul>

SenateSHJ on the valuable lessons 2020 has taught marketers

How do the leaders of APAC brands use purpose-driven storytelling to bring their big ideas to life, achieve communications goals, drive better business outcomes, and live out a purpose beyond profit?

The CMO Show is an award-winning marketing podcast, brought to you by ImpactInstitute, in partnership with Adobe.

Each episode features industry insights from a marketing or business leader on strategy, creativity, measurement, evaluation, and more.

*ANZ Winner - 2020 CMS Asia Award for 'Best Use of Audio Content'
*National Winner - 2019 Australian Marketing Institute Award for 'Marketing Excellence in Content Marketing'
*National Winner - 2019 Mumbrella NeXt Award for 'Content Marketer' (Executive Producer Charlotte Goodwin)
*National Finalist - 2019 Australian Podcast Awards

Founded in 2015, The CMO Show podcast is hosted by chief storyteller, speaker and author, Mark Jones. Mark is the Chief Storyteller at ImpactInstitute, and has more than 20 years' experience in professional storytelling as a journalist, editor, publisher and speaker, working with iconic brands including Coca-Cola, Microsoft, Google, Telstra, Adobe and Fairfax.

ImpactInstitute is an impact advisory firm offering offer purpose-driven advisory, storytelling and events services to help commercial and social sector organisations across Australia create measurable impact with stories that matter.

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How do the leaders of APAC brands use purpose-driven storytelling to bring their big ideas to life, achieve communications goals, drive better business outcomes, and live out a purpose beyond profit? The CMO Show is an award-winning marketing podcast, brought to you by ImpactInstitute, in partnership with Adobe. Each episode features industry insights from a marketing or business leader on strategy, creativity, measurement, evaluation, and more. *ANZ Winner - 2020 CMS Asia Award for 'Best Use of Audio Content' *National Winner - 2019 Australian Marketing Institute Award for 'Marketing Excellence in Content Marketing' *National Winner - 2019 Mumbrella NeXt Award for 'Content Marketer' (Executive Producer Charlotte Goodwin) *National Finalist - 2019 Australian Podcast Awards Founded in 2015, The CMO Show podcast is hosted by chief storyteller, speaker and author, Mark Jones. Mark is the Chief Storyteller at ImpactInstitute, and has more than 20 years' experience in professional storytelling as a journalist, editor, publisher and speaker, working with iconic brands including Coca-Cola, Microsoft, Google, Telstra, Adobe and Fairfax. ImpactInstitute is an impact advisory firm offering offer purpose-driven advisory, storytelling and events services to help commercial and social sector organisations across Australia create measurable impact with stories that matter.

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SenateSHJ on the valuable lessons 2020 has taught marketers

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