This week on FAQ Friday: David sent 500 AI-written cold emails on Monday. Zero replies by Friday.

He didn't waste time—he burned through 500 leads.

The Problem: AI creates "Beige Noise"—polite, generic, ignorable spam.

When you say "Write a sales email," AI defaults to: "I hope this finds you well. We offer synergies. Pick your brain?"

CEOs delete instantly.

The Fix: Context Injection Protocol

Every cold email needs three things:

✅ Trigger - Why email NOW?

✅ Pain Point - What hurts?

✅ Soft Ask - Low friction

Before (0 replies): "I hope you're well. We help agencies scale. Free Tuesday?"

After (15%+ replies): "Saw you opened North York. Agencies expanding usually lose margins for 6 months. We stop that. Worth a conversation?"

Why it works: Proves research. Shows empathy. Low pressure.

Rule: Automation without observation is spam at scale.

Spend 5 minutes researching. Feed triggers to AI. Ban buzzwords like "delve," "synergy," "pick your brain."

Reply rates jump from 0% to 15% overnight.

Listen Now → [Link to podcast]

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