Create A Plan

SEO is a long term endeavor (20% onsite and 80% offsite)

SEO is about page ranking not site ranking. Each page is ranking for a keyword

+ Do keyword research determines content

- Create unique, accurate useful page titles

- Use the description meta tag to describe each page

- Use descriptive URLs for the pages

- Make site easy to navigate

- Offer quality content that is keyword rich (use h tags, organize page for easy reading)

- Otimize images with alt tags

- Notify google of Mobile sites

- Make use of free webmaster tool

- Blog to keep site fresh and people coming back. Also increases the number of pages that people can find

Offsite

- establish good links surrounded by keywords

- posting on other blogs

- working with synergistic sites

- use review sites

- local business correct and completely fill out business listings in google, bing and yahoo