“What really gets a buyer interested is understanding how a product helps them get where they need to go… Always remember that there's a person on the other side of the screen.”

Special guest Cristina Cortes https://ccortes636.wixsite.com/cristinaalid coaches nano-influencers and small business owners on how to monetize their Instagram and TikTok to build their personal brand and business. She teaches content creation, how to generate leads, how to be authentically you online, and how to create your content strategy that supports your business goals. Find her on TikTok and IG @cristinaacortess

Discover how to better understand, nurture, and serve your social media audience through comments, DMs, and polls. Learn the benefits of an email list and sending newsletters for creators and business owners. Get tips on deciding what content to create in your videos and text-based content (and how to make it valuable). Find out how to promote products without coming across too salesy. Uncover the surprising benefits for companies collaborating with nano-influencers, especially those who have engaged, niche communities, and where to find the right partner. Hear tips on optimizing content to attract consumers and clients. Gain an understanding of making a live shopping event a win-win for an influencer/host and the company behind the products.

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