Seth Godin is a 1 of 1. With 21 bestsellers, five TED talks, and numerous entrepreneurial ventures, Seth has dedicated his life to helping people understand themselves and the complex world around them, often through the lens of creativity and leadership. In this episode with Ryan, Seth shares insights on everything from mastering Pictionary to improving organizational systems—even drawing lessons from airplane food. They explore ideas from Seth's new book This Is Strategy, discussing the link between courage and creativity. Seth explains that creativity isn’t about grand gestures, but about solving everyday problems generously, and how small, low-risk steps outside your comfort zone can lead to tremendous personal growth.