Welcome to Creative on Purpose, a show about defining, developing, and delivering the difference only you can make.

I’m your host, Scott Perry, encore life coach, author of The Art of Encore Living, and Chief Difference-Maker at Creative on Purpose.

In this episode, I speak with Seth Godin, best-selling author and founder of the altMBA and The Marketing Seminar.

Topics covered in this episode include:

• Advertising is not marketing.


• Feedback Vs. Criticism.


• The perils of creative attachment.


• Responding Vs. Reacting. 

Get daily insight and inspiration from Seth by visiting and subscribing to his blog.

Ready to play your game all in and full out? Visit CreativeOnPurpose.com to get started now!

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