Marketing, Magic, & The Messy Middle: Wickedly Branded

Setting Goals: Breaking Down Big Dreams into Doable Steps | Beverly Cornell


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Welcome to Spark & Ignite Your Marketing, the podcast where real conversations meet real strategies. I'm your host, Beverly Cornell, founder and fairy godmother of brand clarity at Wickedly Branded. With over 25 years of experience, I’ve helped hundreds of entrepreneurs awaken their brand magic, attract the right people, and build businesses that light them up.

In this episode, I dive into one of the biggest challenges for entrepreneurs: setting and achieving business goals. It’s easy to dream big, but without breaking down those goals into actionable steps, they may never come to life. This week, I walk through how service-based businesses, like photographers, can take their lofty revenue goals and turn them into manageable, strategic plans. Whether you're aiming to book more weddings, schedule additional portrait sessions, or secure more corporate events, this episode will provide you with the tools and tips to achieve your goals. 

🌟 Here’s what you’ll learn:

  1. Why big goals matter for your business success
  2. How to break down your revenue goals across different services
  3. Actionable strategies to book more weddings, portraits, and corporate events

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P.S. Take the first step (will only take you 3 minutes) to awaken your brand magic with our personalized Brand Clarity Quiz

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Marketing, Magic, & The Messy Middle: Wickedly BrandedBy Beverly Cornell