Rachel Gartner is the founder and CEO of Carework, a company that provides support and training for home care agencies. With her expertise in home care recruiting, Rachel helps agencies set and achieve their goals to thrive in the industry.

Summary:
Rachel Gartner, founder and CEO of Carework, shares valuable insights on setting goals for home care agencies in 2024. She emphasizes the importance of tracking recruiting metrics and setting quantifiable goals based on data. Rachel also highlights the need for regular check-ins to ensure progress and motivate the team. Additionally, she discusses the significance of adjusting goals when necessary to maintain the long-term health and sustainability of the business.

Key Takeaways:

• Track recruiting metrics to set realistic goals and identify areas for improvement.
• Set quantifiable goals based on data to provide actionable steps for the team.
• Conduct regular check-ins to assess progress and make necessary adjustments.
• Give praise publicly and criticism privately to maintain a positive and motivated team culture.
• Be willing to adjust goals if they jeopardize the well-being and sustainability of the business.

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