When it comes to your marketing efforts, it is best not to put all your eggs in one basket. In this episode Greg and JD not only explain why (their answer might surprise you) but they also get into the nuts and bolts of different types of offline tactics that you could use to grow your business to not only generate leads and sales but also increase your online traffic.

In This Episode You'll Discover:

* How Greg and JD teach their kids about sales and wow marketing

* The two different camps of marketing

* Why offline marketing makes sense

* How to generate leads from an industry magazine or a newspaper

* Getting in-front of your customers using direct mail

* Using video brochures to market your products and services

* The 5 step marketing formula

* Combining online and offline marketing strategies

* Driving online traffic through offline tactics

* JD's marketing strategy to fill up his seminars (hint: it involves chocolate covered strawberries)

* Why you can't afford to put all your eggs in one basket

Links & Resources Mentioned in This Episode:

* Wicked Berries

* The Collective

* The Institute of Wow

Thanks for Listening & Next Steps!

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