When it comes to online marketing, one of the most effective ways to gain clients is through video testimonials. In this episode, JD shares his coveted techniques in making video testimonials that convert! Discover why video testimonials are better and how to dissect and create a convincing testimonial. Plus, the 7 techniques JD personally uses and a mock testimonial between the hosts!
In This Episode You'll Discover:
* Why you should unleash the power of testimonials?
* How first impressions matter?
* Adding overwhelming proof on your site.
* Why video testimonials are better than written?
* Making your testimonials as specific and meaningful as possible.
* The big mistakes people make on creating testimonials.
* When to ask for them?
* Formula of a great testimonial.
* The right length of a video testimonial.
* How to edit a video testimonial?
* Where to place your videos on the website?
* Half a dozen techniques that John personally use.
* Mock testimonial between the two hosts.
Links & Resources Mentioned in This Episode:
* Final Cut Pro
* Fivver
* Greg’s Testimonial Examples
* JD’s Testimonial Examples
Thanks for Listening & Next Steps!
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