Shafqat Islam, the Co-Founder and CEO of NewsCred, was a recent guest on B2B Nation. In this episode, we discussed brand storytelling, how marketers can use data to drive business results with content, how brand storytelling is customer centric, and more!

Shafqat Islam: How to Make Brand Storytelling Customer-Centric

B2B Nation is a podcast from TechnologyAdvice that shares expert opinions and advice for B2B marketing professionals. Listen along as TA's Demand Gen Director, Mike Pastore, sits down with entrepreneurs, CEOs, and B2B marketing thought leaders to to understand their challenges and talk about what's working for their organization.

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Shafqat Islam: How to Make Brand Storytelling Customer-Centric

Shafqat Islam: How to Make Brand Storytelling Customer-Centric