Shannon Sedgwick is a specialist in strategic cyber security and technology advisory and Digital Forensic and Incident Response services. While he’s fascinated by the cross-section between cyber security and economics, it’s his passion for purpose beyond profit that motivates him most. In this episode, Blair and Shannon discuss the shortcomings of Australia’s 2020 Cyber Security Strategy, specifically the ways in which it fails to support sovereign cyber innovators and largely misses the opportunity to diversify our GDP by helping local providers export their services globally. Shannon shares his advice for how cyber security entities should position themselves to win business and the importance of pursuing a niche. Significantly, they talk about Shannon’s quest for purpose beyond profit and the future potential for value-based or relational contracts. CREDITS Host: Blair Crawford, Co-founder and Managing Director, Daltrey Guest: Shannon Sedgwick, Senior Managing Director, Ankura Producer: Dan McHugh WANT MORE IDENTITY NEWS? Read our blog and subscribe to our newsletter www.daltrey.com.au/blog/ Follow us on LinkedIn www.linkedin.com/company/daltrey/ Follow us on Twitter #IdentityToday twitter.com/DaltreyID  LET’S CHAT If you have press inquiries, a listener question or want to be a guest on the show, email us at  [email protected]