What really happens during the APR panel and how can you walk in ready?

In this episode of "Shaping Strategy: The APR Journey," host Krystyna Baumgartner, APR, is joined by accredited professionals Eric Hagemann, APR and Tracy Jentz, APR, to break down one of the most talked-about steps in the accreditation process: the panel presentation.

From choosing the right project to refining your narrative and preparing for panelist questions, Eric and Tracy share candid insights from both sides of the table. They discuss how to demonstrate strategic thinking (not just memorization), what panelists are truly looking for and how to approach the experience with confidence and a growth mindset. You’ll hear practical tips on:

• Selecting and shaping a strong panel project, even if it’s not “perfect”
• Using feedback, mock panels and mentors to prepare effectively
• Understanding the competencies panelists assess and how to show them in action
• Communicating what you’d do differently now to highlight your growth as a strategist
• Avoiding common pitfalls and managing nerves on presentation day

Whether you’re actively preparing for your panel or still deciding if the APR is right for you, you’ll find clarity, reassurance and practical guidance to help you take the next step.












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