<p>Shawn Callahan, the founder of Anecdote, discusses storytelling with Darren and how it is applied to business, marketing and advertising. Shawn shares some of his observations on where marketers and their agencies often get the storytelling concept wrong and questions the merits of story-doing, the latest trend in the advertising industry.</p>
<p>https://www.trinityp3.com/2015/07/storytelling-in-business-and-marketing/</p>

Shawn Callahan, the founder of Anecdote, discusses storytelling with Darren and how it is applied to business, marketing and advertising. Shawn shares some of his observations on where marketers and their agencies often get the storytelling concept wrong and questions the merits of story-doing, the latest trend in the advertising industry. https://www.trinityp3.com/2015/07/storytelling-in-business-and-marketing/

Shawn Callahan And Darren Discuss Storytelling And Where Marketers Go Wrong

Managing Marketing is a weekly podcast hosted by the marketing subject matter experts at TrinityP3 Global Marketing Management Consultants.
Each podcast is a conversation with a thought-leader, expert, professional or practitioner of marketing, media, advertising and communications on the issues, insights and opportunities in the marketing management category.
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Managing Marketing is a weekly podcast hosted by the marketing subject matter experts at TrinityP3 Global Marketing Management Consultants. Each podcast is a conversation with a thought-leader, expert, professional or practitioner of marketing, media, advertising and communications on the issues, insights and opportunities in the marketing management category. Ideal for marketers, advertisers, media and commercial communications professionals. TrinityP3 is the leading global marketing management consultancy with offices in Sydney, Singapore, London and New York. More marketing management thought-leading ideas and concepts can be found on the blog. Named one of the top 20 consultancy podcast 2021 - Welp Magazine

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Shawn Callahan And Darren Discuss Storytelling And Where Marketers Go Wrong

Shawn Callahan And Darren Discuss Storytelling And Where Marketers Go Wrong

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