STR Daily

She Filled Her Cabins With TikTok (No Ads, No OTAs)


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👋 Welcome to Boostly — where STR & MTR owners learn how to win more direct bookings without relying on OTAs, ads, or gimmicks.


In this episode, I’m joined by Britney Max from Mountain Mama Cabins, one of the best real-world examples of social media actually driving bookings in the short-term rental space.


If you’ve ever thought:


  • “I’ve been posting for years and nothing happens…”

  • “TikTok is just dancing and trends”

  • “Social media doesn’t convert for STRs”



This conversation will challenge everything you believe.






âś… How Britney went from one cabin to multiple properties

✅ The exact TikTok & Instagram strategy that drives 65–70% direct bookings

✅ Why viral videos don’t automatically mean sales

âś… The hook structure that stops the scroll

âś… How she films, edits, and batches content (even living out of state)

✅ Why direct bookings reduce stress — not just fees

âś… The mindset shift that makes putting your face on camera easier

âś… What STR hosts must do before social commerce becomes mainstream


This is not theory.

This is real strategy, real systems, real results.






Social media doesn’t fail STR hosts.


Unstructured content fails STR hosts.


This episode shows how:


  • Storytelling beats posting

  • Hooks beat aesthetics

  • Systems beat motivation







🎟️ Save Your Spot: Boostly’s Free 90-Minute Workshop

Learn the systems top hosts use to hit 65%+ direct bookings

👉 https://boostlybootcamp.com/workshop/


📊 Bookings Booster Scorecard

15 questions. Instant insights. Personalised plan.

👉 https://www.bookingsbooster.ai/


📞 Book a Free Direct Booking Strategy Call

👉 https://boostly.co.uk/call


🤖 Ask the Boostly AI (24/7)

👉 https://boostly.co.uk/bot

🎯 WHAT YOU’LL LEARN IN THIS EPISODE🧠 KEY TAKEAWAY (DON’T SKIP THIS)🎟️ FREE TRAINING & TOOLS

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STR DailyBy Boostly