In this episode, Bhavisha speaks with Nicola Gunby, co-founder and CMO of Cliq, a social networking and community app.

Nicola shares her journey from a non-technical founder to a successful entrepreneur, discusses the importance of community and offers insights into building a brand and developing a marketing strategy. She also talks about personal growth, overcoming challenges, and offers advice to aspiring founders.

00:00 Introduction

00:42 Nicola's Journey from makeup artistry to tech entrepreneur

01:32 Challenges and Overcoming Them

04:50 About Cliq

14:22 Building the Waiting List

17:20 Marketing and Community Strategy

20:27 User Learning and Feedback

31:05 Personal Growth and Mindset

51:59 Work-Life Balance and Personal Reflections

50:32 Final Thoughts and Advice

How to Use AI to 10x Your Productivity Featuring Cien Solone

In this episode of She Founds, host Bhavisha interviews Cien Solone, the innovative co-founder of Launch Lemonade. Cien shares her inspiring journey from a career in media to becoming a tech founder. She discusses how AI has dramatically increased her productivity, challenged traditional systems, and empowered more women to leverage technology in their businesses. Tune in for actionable insights, personal anecdotes, and strategies for utilizing AI to optimize your business.

00:00 Introduction to She Founds

01:19 Cien's Background and Journey

02:16 Transition from Arts to Tech

04:45 Entrepreneurial Spirit and Overcoming Challenges

06:07 Early Projects and Side Hustles

08:01 Founding of Launch Lemonade

09:39 Zero to One Concept

10:07 Getting the First Customer

11:43 Importance of Female Users

12:53 AI and Women

14:21 Boosting Productivity with AI

17:04 Addressing Concerns About AI Usage

18:52 Favorite Usage of AI

22:06 Marketing Strategies for Launch Lemonade

26:31 Experiments and Learnings

28:05 Future Plans and Growth

29:08 Biggest Challenges

30:49 Personal Impact

31:40 Building Business and Asking for Help

33:40 Daily Routine and Habits

35:40 Recommended Resources

36:56 Final Advice

37:28 Closing and Contact Information

Today we are joined by marketing expert Lucy Woolfenden. She is the founder of the Scale Up Collective, a marketing agency that supports brands in reaching their growth goals. 

She’s spent the last  20 years in marketing working in-house for giants like Skype, Starling Bank and Yolt. 

On today’s episode, Lucy is going to talk about marketing across the various stages of a start-up idea from getting your first customer to getting 1000 customers and I also ask questions about how to raise awareness, common mistakes, branding 

Checkout: www.thescaleupcollective.com

Learn how to build a tech start-up, join our newsletter: www.shefounds.com

New Year special with Nitika Vyas and Elizabeth Prager, Founders of Aila

In this episode, we dive into the financial preparations necessary for bootstrapping a tech startup with guests Elisabeth Prage and Nitika Vyas, founders of Aila Money. They share their journey, practical steps for managing personal and business finances, tips for balancing a startup with a full-time job, and advice on saving and investing. We also explore various funding options for budding entrepreneurs during the cost-of-living crisis.

00:00 Introduction to She Founds Podcast

00:44 Meet Elisabeth Prage and Nitika Vyas

01:26 Starting Aila Money

03:30 Balancing Full-Time Jobs and a Startup

05:56 Bootstrapping and Financial Planning

07:51 Cost Management and Personal Sacrifices

19:40 Savings and Investments Tips

28:16 Automating Financial Habits

36:52 Influence of Social Circles on Spending

40:30 Starting a Business During a Cost-of-Living Crisis

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Website: https://ailamoney.com/

App download 

Apple: https://apps.apple.com/gb/app/aila-money-your-money-pt/id6737916869

Android: https://play.google.com/store/apps/details?id=com.ailamoney.app&pcampaignid=web_share 

Aila Socials: Instagram | LinkedIn | Facebook | YouTube 

Accountability Circle: https://www.eventbrite.com/e/1115826409829

Today's episode of the She Founds podcast is a bit different because I’m joined by three guests, rather than our usual one, to discuss motherhood and entrepreneurship. 

I’m joined by Ashwini Vasanthakumar Co-Founder of the Mellow Babies, Dr Dupe burgess founder of the Bloomful and Grace Cater Founder of The Metamorphose group. 

They talk about why being a founder is important to the them, the discrimination and challenges they face ash mothers and highlight the need to create a business world that works for mothers.

Welcome to the She Founds podcast. In todays episode I’m joined by Anshika Arora, founder of Eternity UK, UK’s first South Asian Wedding Planning App which launched in 2022. 

Anshika shares:

• Her background story 
• Share’s initial steps to build idea 
• Challenges of being a now tech founders and how to overcome them
• Realising that she needed to pivot her idea and what she did. 
• That value of founder relationships 
• Practical advice for aspiring founders
• How to she grow her directory of suppliers to 400 and got 1000 end customers 
• Her personal growth
• Strategies for managing the highs and lows of entrepreneurship.
• The importance of wellbeing, work-life balance, and the importance of self-care.
• Advice for aspiring entrepreneurs 

Recommended resources: Karen Brady's book "Strong Woman" : https://www.amazon.co.uk/Strong-Woman-Truth-About-Getting/dp/0007416148

Eternity UK : https://eternity-uk.com/

Anshika Arora: https://www.linkedin.com/in/anshika-arora-ab5021137/

In today’s episode we are joined by Elaine Lin Hering. Elaine is an expert in empowering people to use their voice. She is the author of the USA Today bestseller, Unlearning Silence,  a book that delves into the roots of silence and helps the reader to unlearn silence in order to fully unleash talent, speak their mind and be a more complete version of themselves. 

In this episode Elaine shares how we learn silence and how we can unlearn silence. She discussed the responsibility that leaders play in creating environments where individuals are heard. 

From Finance to Fintech: The Founders' Journey with Aila Money

In this episode of the 'She Founds' podcast, Bhavisha talks with Nitika Vyas and Elizabeth Prager, co-founders of Aila Money, a personal finance app designed to help individuals achieve their financial goals. With backgrounds in finance and a shared desire to make a greater impact, Nitika and Elizabeth recount their transition from the corporate world to entrepreneurship. They discuss their journey in developing their MVP, the pitfalls and triumphs of marketing on social media, and how their friendship plays a crucial role in their startup dynamic. Both founders also shed light on the practical steps they took, the challenges faced as non-tech founders, and their inspirations and self-care rituals that keep them grounded.

00:00 Introduction to Founders' Journey

00:31 Launching the MVP: Practical Steps

01:03 Marketing Strategies on Social Media

01:30 Meet the Founders: Nitika and Liz

05:59 The Genesis of Aila Money

11:11 Balancing Friendship and Business

14:34 Managing Parenthood and Entrepreneurship

15:48 Transitioning to Full-Time Founders

18:31 Building the App: Challenges and Advice

28:54 Personalized Messaging Journey

29:30 Mastering User Feedback

30:42 First Customers and Growth Strategies

34:24 Social Media Marketing Insights

42:22 Emotional Connection in Finance

46:14 Final Thoughts and Advice for Founders

In today's episode, we are joined by David Fogel, co-founder of Alma Angels, a community for the angel investors, focused on investing in gender diverse teams building tech or IP rich businesses.

David shares:

- His career path

- Why there is a need for Alma Angels and provides some insights in the work they have done.

- His observations of women and risk both fundraising and in investing

- Red flags on both sides of the founder/investor relationship

- How to execute

Subscribe to newsletter : www.shefounds.com

Today we are joined by Dr Dupe Burgess, founder and CEO of Bloomful, a platform that uses patient reported data to help clinicians deliver streamlined and personalised gynaecological care to women - and help women take ownership over their health. 

In this interview, Dupe shares her experience of joining incubator programmes, how she came up with the idea for Bloomful, and its evolution. She'll open up about her mistakes in hiring and fundraising  and what she’s learnt from going through those experiences. Dupes l all talk about being founder whilst also being a mother of 3 and shares here tips of balancing the two.

Here's a breakdown of what we talked about:

• Changing careers
• Joining the Antler programme
• Joining Forward Partners programme
• Forming the idea for Bloomful
• Hiring her first developer
• Using no code tools
• Fund raising and the tradeoffs to business
• Why founders should bootstrap
• Letting go of perfectionism
• Tips on balancing motherhood with building a business

Book recommendation: Simon Sinek's Start with Why

https://www.amazon.co.uk/Start-Why-Leaders-Inspire-Everyone/dp/0241958229

Podcast recommendations: Episodes with Daniel Priestly (masterclasses)

1) https://youtu.be/u0o3IlsEQbI?si=s5aC5N8OiT2tbAPq

2) https://youtu.be/jOgqIbeLXkE?si=5Q96cNnMxQhP_SPm

Follow Dr Dupe Burgess on substack: https://dupeburgess.substack.com/

Subscribe to the She Founds Newsletter: https://www.shefounds.com/