She Is The Moment

If you think the secret to building a successful fitness business is posting more content, getting more followers or finally cracking the Instagram algorithm, we need to have a chat.

Because I've built a business that supports my family, gives me freedom, allows me to work around motherhood and lets me live a life I genuinely bloody love.

In this episode, I'm taking you behind the scenes of my own journey from working on the gym floor as a Personal Trainer to building the coaching business I have today.

We're talking about the uncomfortable decisions, the mindset shifts, the mistakes, the lessons and the things I had to STOP doing to get here.

Running TWO businesses, training like an absolute weapon, raising a family AND still having a social life?

Apparently, it can be done. 😂

This week on She Is The Moment, I'm joined by my fabulous client Joanna Wallace, who's gone from running a local fitness business to building a thriving online running coaching business, attracting weekly enquiries and becoming a recognised name in the running and hybrid fitness world.

In the 18 months we've worked together, Joanna has gone from questioning whether she could actually make this online coaching malarkey work to being invited to speak at major running events, receiving opportunities with sports nutrition brands and being invited to compete in the Hybrid Games.

Not bad for a wee maw fae Cambuslang, eh?

But this episode isn't just about her business success.

We're getting into the nitty-gritty of how she actually fits it all in. The early mornings, the training, the two businesses, motherhood, friendships and having a life outside of work.

We chat about the confidence she's built, the things she's had to sacrifice, the mistakes she's made and why showing up consistently (even when nobody seems to be watching) has completely transformed her business.

And perhaps most importantly, why you don't need to choose between being an ambitious business owner, an athlete, a mum and a woman who actually enjoys her life.

If you've ever wondered how some women seem to have their fingers in ALL the pies without completely losing the plot, this one's for you.

Find Joanna on Instagram

Find out more about my Content-To-Clients Bootcamp https://shonastrong.thrivecart.com/5-day-content-to-clients-bootcamp/

What does it take to build a wildly successful business without becoming an insufferable business wanker?

This week I'm joined by my incredible business coach Neil Shoney Maclean, for a brilliant conversation that's half business, half life, and our mutual love of Volvos.

We chat about how Neil first got into running ads, the lessons in hard work and entrepreneurship he learned from his grandpa, and how he's managed to build incredible success while keeping his feet on the ground.

We also get into fatherhood, how becoming a dad has changed his perspective, and his hopes and dreams for his wee boy.

It's a conversation about ambition, money, family, staying grounded and remembering what actually matters when all is said and done.

Follow Neil on Instagram @neilshoneymac

Follow me on Instagram @unapologeticallyshona

October is NOT the month to take your foot off the gas and tell yourself everyone’s waiting until January.

In this episode, I’m taking you inside one of my live coaching calls and sharing a section where I deep dive into 8 practical ways to sell your coaching in October.

We’re talking about how to create reasons for people to buy NOW, how to make the most of the final few months of the year, and how to generate more conversations, leads and sales without just posting “3 spaces available” on your stories and hoping for the best.

I cover different angles, offers, campaigns and simple sales opportunities you can use this month, whether you’re a PT, online coach or health and fitness professional who wants to finish the year with some actual momentum.

Because there is still PLENTY of money to be made before Christmas.

You just need to give people a compelling reason to spend it with you.

Grab your notes app for this one because there are eight ideas you can steal and put into action straight away.

After two very different client conversations in one day, I started thinking about fear of success, self-sabotage and why avoiding SELLING is one of the sneakiest ways it shows up in business.

We’re talking “I don’t want to seem salesy,” “I'm happy where I am” and even the surprisingly common “I’ve just signed loads of clients, so I can finally stop selling.” 👀

If you say you want more from your business but keep finding extremely reasonable reasons not to do the things that would get you there… this episode might call you out a wee bit.

Lovingly, obviously.

Follow me @unapologeticallyshona

What happens when a client tells you your coaching isn’t working for them?

In this episode, I’m talking about one of the biggest shifts I’ve made as a business owner: removing my ego from my business.

I’m sharing the story of a client who wanted to leave after just one month, why I chose to listen instead of getting defensive, what I changed as a result, and what happened next.

We’re talking feedback, emotional reactions, difficult conversations and why being willing to admit “maybe I could do this better” doesn’t make you crap at business. It might actually be one of the reasons you become really bloody good at it.

I've just lost 12 hours of my week.

My son has moved from nursery to primary school, and as a result, I'm 12 hours down.

I've had to make some serious changes in my week in order to fit everything in, because not only am I a business owner, a mum, and a bodybuilder, but I also have friends and hobbies too... and sometimes - I like to do NOTHING.

In this episode, I'm diving into my biggest hacks that every online coach can use to free up time, be more productive, and move the needle forward in their business.

Follow me on Instagram

YOUR FAVE PODCAST FROM YOUR BUSINESS BIG SISTER IS BACK

I am so happy to be back. LOADS has happened in the last 5 months and I have so much to update you on.

This episode is me coming out as a Bodybuilder and how Bodybuilding has made me a much happier, more regulated and fulfilled person.

Follow me on Instagram

In this episode I shared my thoughts on the new Louis Theroux documentary and how glad it made me to be an Online Coach.

Follow me on Instagram @unapologeticallyshona

Download my free client getting checklist with 10 ways to get clients this week

You know that awkward place where you have a handful of in person clients and a handful of online clients but you want to go ALL IN with the business that brings you the most freedom and fulfilment?

This episode is going to shine a light on exactly WHAT is tripping you up... and it might surprise you.

If this helped let me know @unapologeticallyshona