She's Talkin' Money

She's Talkin' Money

By Shari Rash | Financial Advisor for Women & Founder of GWA WealthBusinessEducationSelf-ImprovementInvesting
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She's Talkin' Money episodes

  • Why Do I Make Good Money but Still Feel Broke?

    You can make good money and still feel like you’re constantly playing catch-up.

    Maybe you’re checking your account before you swipe your card, moving money around between accounts, or hitting a savings goal one month only to pull money back out the next because something came up.

    That doesn’t automatically mean you need a stricter budget or that you’re spending too much. It may mean your cash flow is working against you.

    In this episode of She’s Talkin’ Money, I’m breaking down what cash flow actually is, why it matters more than most people realize, and the common issues that can make even a strong income feel stressful.

    We’ll talk about why bill timing matters, how unplanned spending quietly creates cash-flow drag, why savings can become a revolving door when your system isn’t set up well, and how debt and automation affect the way money moves through your life.

    Then I’ll walk you through a simple four-part framework to stabilize your cash flow: align your bills with your pay cycle, automate your priorities, create clear boundaries for discretionary spending, and build a checking-account buffer so small surprises don’t derail everything.

    Because the goal isn’t to micromanage every dollar.

    It’s to create a system where your money supports your life instead of constantly making you feel behind.

    ⁠Get Your Cash Flow Map Here! ⁠https://everyonestalkinmoney.kit.com/cashflowmap

    If you’re ready for personalized, judgment-free financial guidance, learn more about working with Shari. Shari Rash is the founder of GWA Wealth, a virtual advisory firm helping women make confident, values-aligned decisions with their money. Visit www.gwawealth.com to explore your next step.

    Talkin’ Points → where your money gets smarter.

    Real talk, practical tips, zero guilt straight to your inbox. Sign up here. 

    Be sure to like and follow the show on your favorite podcast app!

    Keep the conversation going on Instagram @shestalkinmoney https://www.instagram.com/shestalkinmoney/

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    28 min
  • Am I Managing My Money Wrong? - Make it Make Cents Listener Questions!

    You can have $100,000 sitting in savings and be terrified to invest it. You can make $200,000 a year and still feel trapped by your paycheck. And you can have $1 million saved for retirement and wonder whether you really need to keep saving so much.

    In this episode of She’s Talkin’ Money, we’re doing something a little different: a full episode of Make It Make Cents, where I answer the real money questions women are asking when they’re doing well financially but still aren’t sure what to do next.

    First, we’re talking about what to do when you have a large amount of cash sitting in savings but you’re scared to invest it. We’ll look at the risk of investing versus the risk of staying in cash, why your time horizon matters, and whether gradually investing the money could help you finally get started.

    Then we’re tackling a question I hear from successful women all the time: “I make really good money, so why do I still feel financially trapped?” One listener is considering taking an $80,000 pay cut for a job she thinks she’d actually enjoy. We’ll talk about how to figure out whether you can afford a lower salary, what financial freedom actually means, and how to build a plan to leave a high-paying job instead of feeling stuck indefinitely.

    Finally, we’re talking about what happens when you’ve spent years being a great saver and start wondering whether you can finally enjoy more of your money. If you’ve already accumulated significant retirement savings, do you really need to keep saving at the same aggressive pace forever? Or could some of that money start funding the life you want right now?

    Because doing well financially doesn’t automatically mean you know what to do next.

    The goal isn’t simply to accumulate the biggest account balance possible. It’s to understand what your money can actually do for you — and make decisions that support the life you want.

    Have a money question you want me to answer on a future Make It Make Cents episode? Send me a DM on Instagram @shestalkinmoney. Your question can be anonymous, and you don’t need to include any identifying financial details. https://www.instagram.com/shestalkinmoney/

    If you’re ready for personalized, judgment-free financial guidance, learn more about working with Shari. Shari Rash is the founder of GWA Wealth, a virtual advisory firm helping women make confident, values-aligned decisions with their money. Visit https://www.gwawealth.com/

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    32 min
  • Who Gets My Money If I Don’t Have a Will?

    If you died tomorrow without a will, who would actually inherit your money?

    You might be surprised to learn that having a will isn't always what determines who receives your assets. In fact, the beneficiary designations you completed years ago could matter more than you realize.

    In this episode of She’s Talkin’ Money, Shari Rash explains what happens to your money when you die without a will, how beneficiary designations work, and why the way your accounts are set up can make a significant difference for the people you leave behind.

    Using the example of a single woman with $590,000 across retirement accounts, brokerage investments, and savings, Shari breaks down which assets can pass directly to beneficiaries, which may go through probate, and how transfer-on-death (TOD) and payable-on-death (POD) designations can simplify the process.

    She also explores a common issue she sees when working with single women: parents who were named as beneficiaries decades ago are still listed today, even when financial circumstances and personal priorities have changed.

    You'll also learn why having someone you trust to handle your affairs matters, when a will may still be important, and why planning for incapacity is different from deciding who inherits your money.

    The takeaway: You don't necessarily need an elaborate estate plan to make sure your money goes where you want. But you do need to know who is listed on your accounts, how your assets will transfer, and whether those arrangements still reflect your wishes.

    If you're ready to make sure all the pieces of your financial life work together, learn more about financial planning with Shari at www.GWAwealth.com

    And if you know someone who hasn't reviewed their beneficiaries in years, share this episode with them.


    Be sure to like and follow the show on your favorite podcast app!

    Keep the conversation going on Instagram @shestalkinmoney https://www.instagram.com/shestalkinmoney/

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    24 min
  • Could a Roth Conversion Actually Cost Me More Money?

    Could a Roth Conversion Actually Cost You More Money?

    Roth conversions are often presented as an obvious tax-saving strategy. Pay taxes now, move money into a Roth IRA, and potentially enjoy tax-free withdrawals in retirement. Sounds like a pretty good deal, right? But what if converting your money actually leaves you worse off financially?

    In this episode of She's Talkin' Money, financial planner Shari Rash breaks down the real cost of a Roth conversion and why the money you use to pay the tax bill matters just as much as the conversion itself. You'll learn what happens when you use money from your IRA to pay conversion taxes, why you could face an additional 10% early distribution tax if you're under 59½, and why paying the bill with cash isn't automatically the better answer.

    We'll talk about how Roth conversions affect your emergency savings, investments, bonuses, and monthly cash flow, plus how to decide how much to convert based on your income, tax bracket, and long-term goals. You'll also learn when waiting until retirement might make more sense, how Roth IRA withdrawal rules work, and why becoming work-optional before traditional retirement age can change the equation.

    Because the real question isn't just whether you can afford the taxes today. It's what you're giving up to pay them.

    Roth conversions can be a valuable financial planning strategy, but a smart tax decision isn't always a smart financial decision.


    Links

    Learn more about financial planning with GWA Wealth


    Connect with Shari

    Thank you for being part of the She's Talkin' Money community! I'm glad you're here.

    Wondering whether a Roth conversion makes sense for your financial situation? Learn about working with Shari at GWA Wealth.

    Follow Shari on Instagram: https://www.instagram.com/shestalkinmoney/

    Sign up for the She's Talkin' Money newsletter

    Enjoying the show? Follow or subscribe on your favorite podcast app and share this episode with a friend.

    Leave a rating and review on Apple Podcasts: https://podcasts.apple.com/us/podcast/shes-talkin-money/id957163760

    Shari Rash is a financial planner and Investment Adviser Representative of GWA Wealth, a Registered Investment Adviser. This podcast is for educational purposes only and is not personalized investment, tax, or legal advice. Nothing discussed should be considered a recommendation, and listening does not create an advisory relationship. Investing involves risk, including possible loss of principal. Please consult your own financial, tax, or legal professional before making decisions based on your individual circumstances.

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    31 min
  • What Insurance Do I Actually Need If I’m Single?

    If you’re single, your insurance needs look different than someone whose household has two incomes.

    And if you’re the only person bringing in a paycheck, protecting that income may matter a whole lot more than you realize.

    In this episode of She’s Talkin’ Money, I’m walking through the insurance benefits you probably selected during open enrollment years ago — and helping you figure out what you actually have, what you may need more of, and what you might be paying for without really understanding why.

    We start with disability insurance, because for many single women, their ability to earn an income for the next 20 or 30 years may be one of their biggest financial assets. I’ll explain how short-term and long-term disability coverage works, what percentage of your income may actually be replaced, why benefit caps matter for higher earners, and why the definition of “disabled” inside your policy can completely change whether you receive benefits.

    We’ll also get into how to read the insurance deductions on your paycheck, when employer-provided coverage may not be enough, why relying entirely on insurance tied to your job can create problems if you leave or start a business, and whether a single woman actually needs life insurance.

    I’ll also explain when life insurance does make sense even if you don’t have children, why supplemental life, accident, critical illness, and other add-on policies deserve a second look, and why your beneficiary designations may matter more than what your will says.

    If open enrollment is coming up, don’t automatically click “same as last year.”

    Take a few minutes to understand what you’re actually paying for — and whether the coverage would really protect you if your paycheck suddenly stopped.

    Talkin’ Points → where your money gets smarter.

    Real talk, practical tips, zero guilt straight to your inbox. Sign up here. 

    Be sure to like and follow the show on your favorite podcast app!

    Keep the conversation going on Instagram @shestalkinmoney


    Shari Rash is a financial planner and Investment Adviser Representative of GWA Wealth, a Registered Investment Adviser. The information provided in this podcast is for educational and informational purposes only and should not be construed as personalized investment, tax, or legal advice. Listening to this podcast does not create an advisory relationship with Shari Rash or GWA Wealth. All investments involve risk, including the potential loss of principal. Any references to specific investments, strategies, or securities are for illustrative purposes only and are not recommendations. You should consult your own financial advisor, tax professional, or attorney regarding your individual situation before making any financial decisions.

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    27 min
  • Is Saving $1 million Enough to Retire?

    Is $1 million enough to retire?

    It’s the kind of question everyone wants a simple answer to. Hit $1 million and you’re good. Fall short and you’re behind.

    Except retirement does not work that way.

    In this episode of She’s Talkin’ Money, I’m breaking down the factors that actually determine whether $1 million is enough for you — including when you want to retire, how much you expect to spend, where your money is invested, what other income you’ll have, and what “retirement” even means in your life.

    Because retiring at 55 with $1 million is a very different financial plan than retiring at 67. And $1 million in Roth accounts is not the same as $1 million sitting entirely in pre-tax retirement accounts.

    We’ll also talk about why your spending may be one of the biggest factors in determining how much you need, how Social Security, pensions, part-time work, consulting and other income can reduce the pressure on your portfolio, and why retiring before age 59½ requires a little more planning around how and when you can access your money.

    In this episode, you’ll learn:

    • why retirement age changes how long your investments need to support you

    • why where your $1 million is saved matters

    • how your current lifestyle can help estimate retirement spending

    • what the 4% rule can — and cannot — tell you

    • why retirement does not necessarily mean never earning another paycheck

    • how other income sources can reduce the amount you need from investments

    • why carrying less debt into retirement can help

    • when $1 million may actually be enough

    • and when $1 million probably is not enough

    • Instead of starting with an arbitrary retirement number, start with the life you actually want.

      When do you want to retire? What will it cost? What income will you have? Where will that income come from?

      Then work backward.

      That is how you figure out what you actually need for retirement.

      Learn more about your ad choices. Visit megaphone.fm/adchoices

      28 min
    • Should I Pay Off My Mortgage or Invest?

      You have extra money. Should you put it toward your mortgage or invest it?

      The answer is very different if your mortgage rate is 3% versus 7%.

      In this episode of She’s Talkin’ Money, I’m breaking down how I actually think through this decision with clients — because “always pay off your mortgage” and “never pay it off because you can make more in the market” are both examples of generic financial advice that leave out the most important part: your actual financial situation.

      We’re talking about how your mortgage rate changes the conversation, why liquidity matters so much, and what you may be giving up when you send every extra dollar into your house.

      I’ll also explain why home equity is not the same thing as cash, why paying down your mortgage does not make your home appreciate faster, and why being mortgage-free is not automatically the strongest financial position.

      In this episode, you’ll learn:

      • why a 3% mortgage and a 7% mortgage require very different decisions

      • how to think about where your next dollar is working hardest

      • why liquidity should be part of the mortgage-payoff conversation

      • the difference between building equity and reducing debt

      • why paying down your mortgage can create an opportunity cost

      • when I’m more interested in making additional principal payments

      • when I’d rather see you invest the extra money

      • how retirement changes the decision

      • and why the emotional benefit of being mortgage-free still matters — after you understand the math

      • You do not have to choose between “always invest” and “always pay off debt.”

        The better question is: What job should this next dollar be doing for you?

        Being mortgage-free can be a great goal. But the goal is not simply to have no mortgage.

        The goal is to build the strongest overall financial position you can.


        If you’re ready for personalized, judgment-free financial guidance, learn more about working with Shari. Shari Rash is the founder of GWA Wealth, a virtual advisory firm helping women make confident, values-aligned decisions with their money. Visit GWA Wealth to explore your next step.

        Talkin’ Points → where your money gets smarter.

        Real talk, practical tips, zero guilt straight to your inbox. Sign up here. 

        Be sure to like and follow the show on your favorite podcast app!

        Keep the conversation going on Instagram @shestalkinmoney

        Shari Rash is a financial planner and Investment Adviser Representative of GWA Wealth, a Registered Investment Adviser. This podcast is for educational purposes only and is not personalized investment, tax, or legal advice. Nothing discussed should be considered a recommendation, and listening does not create an advisory relationship. Investing involves risk, including possible loss of principal. Please consult your own financial, tax, or legal professional before making decisions based on your individual circumstances.

        Learn more about your ad choices. Visit megaphone.fm/adchoices

        22 min
      • Am I Financially Ready to Change Careers?

        You make good money. You’ve built a career. You may have strong benefits, a title you worked hard for, and a life that looks successful on paper.

        But you’re tired.

        And maybe you keep thinking: I cannot do this for another 20 years.

        Then comes the next thought: But I can’t leave. I make too much money.

        In this episode of She’s Talkin’ Money, I’m breaking down what it actually takes to make a career change in your 40s without blowing up your financial life — and why changing careers does not necessarily mean replacing your current salary dollar for dollar.

        We’re talking about how to figure out what your life actually costs, how much income you really need, and why your current high salary may be the very thing that helps fund your exit.

        I’ll walk through how to test-drive a lower income before making a move, how to build a freedom fund, how to think about a sabbatical, and why having enough money to live on is not the same thing as having enough money to launch a business or fund your next chapter.

        We’ll also talk about the parts of compensation people often overlook — health insurance, retirement benefits, bonuses, equity, PTO, and other benefits — and why comparing salaries alone can give you the wrong answer.

        In this episode, you’ll learn:

        • how to figure out what it really costs to be you

        • why you may not need to replace your current salary

        • how to practice living on a lower income before you leave

        • how to build a financial runway while you still have a paycheck

        • the difference between an emergency fund and a freedom fund

        • how to think about taking a sabbatical

        • what to consider if you want to start a business

        • when a lower-paying job may actually make financial sense

        • how to compare total compensation, not just salary

        • and the signs that you may not be ready to make the move yet

        • Career freedom does not mean having enough money to never work again.

          It means having enough money, flexibility, and planning that your current job is not your only option.

          Your job should not own the next 20 years of your life just because it pays well.

          If you’re ready for personalized, judgment-free financial guidance, learn more about working with Shari. Shari Rash is the founder of GWA Wealth, a virtual advisory firm helping women make confident, values-aligned decisions with their money. Visit GWA Wealth to explore your next step.

          Talkin’ Points → where your money gets smarter.

          Real talk, practical tips, zero guilt straight to your inbox. Sign up here. 

          Be sure to like and follow the show on your favorite podcast app!

          Keep the conversation going on Instagram @shestalkinmoney


          Shari Rash is a financial planner and Investment Adviser Representative of GWA Wealth, a Registered Investment Adviser. This podcast is for educational purposes only and is not personalized investment, tax, or legal advice. Nothing discussed should be considered a recommendation, and listening does not create an advisory relationship. Investing involves risk, including possible loss of principal. Please consult your own financial, tax, or legal professional before making decisions based on your individual circumstances.

          Learn more about your ad choices. Visit megaphone.fm/adchoices

          29 min
        • How Much Should I Have Saved by 40?

          How much should you have saved by 40?

          It’s one of those money questions that practically begs for a simple answer. Three times your salary. Check the box. Move on.

          Except your financial life does not work that way.

          In this episode of She’s Talkin’ Money, I’m breaking down why common age-based savings benchmarks can be useful as a starting point — but completely misleading when they’re treated like a verdict on whether you’re doing well or falling behind.

          Because someone who earned $75,000 for most of her career and just started making $150,000 should not suddenly feel like a financial failure because her “target” doubled overnight. And having $300,000 saved does not tell me nearly enough to know whether you’re actually on track.

          We’re talking about what matters more than an arbitrary savings multiple, including your desired retirement age, what you expect retirement to cost, whether your money is Roth or pre-tax, your debt, your liquidity, your future goals, and how much you’re consistently saving today.

          I’ll also explain why the question “How much should I have saved?” is often really asking something deeper:

          Am I okay?
          Am I behind?
          Did I wait too long?
          Can I still catch up?
          Is everyone else doing better than me?

          The answer is not another random benchmark.

          It’s having a plan.


          In this episode, you’ll learn:

          • why the popular “3x your salary by 40” rule can create unnecessary panic
          • how a major income increase can make traditional benchmarks especially misleading
          • why $300,000 in Roth money is not the same as $300,000 in pre-tax retirement money
          • what actually makes me concerned when someone reaches 40
          • why your retirement age and future spending matter more than a generic savings target
          • how I think about saving roughly 20% of take-home pay with my clients
          • why automating your savings matters more than obsessing over one perfect number
          • and the questions you should ask instead of simply wondering whether you’re ahead or behind
          • There is no magic amount you need to have saved by 40.

            The better question is whether your money is actually moving you toward the life you want.

            If you’re ready for personalized, judgment-free financial guidance, learn more about working with Shari. Shari Rash is the founder of GWA Wealth, a virtual advisory firm helping women make confident, values-aligned decisions with their money. Visit GWA Wealth to explore your next step.


            Shari Rash is a financial planner and Investment Adviser Representative of GWA Wealth, a Registered Investment Adviser. This podcast is for educational purposes only and is not personalized investment, tax, or legal advice. Nothing discussed should be considered a recommendation, and listening does not create an advisory relationship. Investing involves risk, including possible loss of principal. Please consult your own financial, tax, or legal professional before making decisions based on your individual circumstances.

            Learn more about your ad choices. Visit megaphone.fm/adchoices

            29 min
          • Should I max out my 401(k)?

            Should you max out your 401(k)? If you’re making good money, already saving consistently, and have extra cash flow, it can feel like the obvious next step.

            But maxing out your 401(k) is not automatically the best financial decision — especially if most of your money is tied up in retirement accounts and you want more flexibility before age 65.

            In this episode of She’s Talkin’ Money, I’m breaking down how I actually think through this question with clients. We’ll talk about when employer matching matters, where Roth accounts fit in, why liquidity deserves more attention, and why a taxable brokerage account may sometimes make more sense than immediately increasing your 401(k) contribution.

            I’m also challenging one of the most common pieces of retirement advice: that if you’re not maxing out your 401(k), you’re somehow falling behind.

            Because the goal isn’t to hit an arbitrary contribution limit. The goal is to build a financial life that gives you options.

            We’ll cover:

            • what I want to know before telling someone to increase their 401(k)
            • the order I typically think about saving and investing
            • why Roth money can be such a powerful part of your plan
            • the difference between an emergency fund and what I call a “freedom fund”
            • why net worth and financial flexibility are not the same thing
            • when the tax deduction from a traditional 401(k) is actually worth prioritizing
            • and when maxing out your 401(k) may make perfect sense
            • If you’re in your 40s, earning well, and starting to wonder whether you really want to work the same way until traditional retirement age, this episode is for you.

              Don’t make yourself retirement rich and life poor.


              Be sure to share this episode with a friend!

              Shari Rash is a financial planner and Investment Adviser Representative of GWA Wealth, a Registered Investment Adviser. This podcast is for educational purposes only and is not personalized investment, tax, or legal advice. Nothing discussed should be considered a recommendation, and listening does not create an advisory relationship. Investing involves risk, including possible loss of principal. Please consult your own financial, tax, or legal professional before making decisions based on your individual circumstances.

              Learn more about your ad choices. Visit megaphone.fm/adchoices

              38 min

            About She's Talkin' Money

            From the publisher's feed

            You make good money. You save. You contribute to retirement. On paper, you are doing well. So why do you still feel unsure whether you are making the right decisions with your money?

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